STRATEGIC MARKETING CONSULTANTS

Sparking brilliance. Illuminating insights. Highlighting opportunities.

We help businesses uncover opportunities for growth by bringing clarity to complex challenges, insight to decision-making and focus to commercial priorities.

HOW WE WORK

DRIVING COMMERCIAL GROWTH THROUGH A MARKETING LENS

Great strategy starts with clarity.

Our strategic marketing services put your commercial growth and revenue success at the heart of everything we do.

We start with your growth and business goals. We gain a deep understanding of your business and the market you are operating in, we analyse your commercial structures and strategy (including marketing), and then we create an integrated marketing and commercial strategy and growth plan to help you achieve those goals.

what we do

It's illuminating marketing

Growth Strategy

We help you develop practical, commercially grounded strategies that align marketing with commercial priorities. Creating a clear path forward.

Market Positioning

We work with your teams to create clear positioning, messaging and value propositions that help you stand out and compete effectively in the market.

Go-to-Market Planning

We design practical go-to-market plans that connect your commercial objectives, customers and marketing activity to support sustainable growth.

Strategic Leadership

We provide experienced guidance, positive challenge and strategic oversight to help you make better decisions, maintain focus and turn plans into progress.

WHY LUMA?

What you can expect

  • Commercially focused

    We align marketing with your commercial priorities, so that activity supports business objectives, revenue growth and long-term success. Every recommendation is grounded in commercial reality and backed by years of marketing experience.

  • Experienced Senior Professionals

    We bring decades of senior marketing, commercial and leadership experience in both B2B and B2C, across a range of sectors and growth stages. Our advice is practical, and always informed and shaped by the real-world business challenges we have solved as either in-house leaders or as consultants for our clients.

  • Strategic Balance

    We look at both the individual tactics and the overarching strategy to understand the bigger picture in your business. We combine insight, analysis and commercial thinking, to help you identify opportunities, solve complex challenges and create clear direction.

  • Collaborative Partners

    We work alongside you and your teams as trusted advisers, providing positive challenge, fresh perspective and objective thinking. Our role is to create direction, support decision-making and ensure the focus stays on what matters.

WHO WE HELP

Strategic support for businesses ready for their next stage of growth

We work with leadership teams and growing businesses that need clarity, direction and strategic marketing support to achieve their commercial goals, including:

Testimonials

What our clients say

LUMA balances deep experience with a collaborative style that made them a trusted partner for me and the wider SLT. Their ability to cut through complexity, frame clear decisions, and leave behind a stronger, more confident commercial and marketing function has been invaluable.

I have to say that having someone teach and explain a fully executed marketing strategy in less than a day is immensely impressive. I would work along side LUMA in a heartbeat. The team has the energy, the ideas, the commitment, the skill, the personality, and the drive to make your strategy and success come to life. Amazing people professionally and personally.

LUMA have this rare ability to step back and see the bigger picture when others get stuck in the detail. They get right into the customer’s head and create marketing strategies that consider the impact on pipeline, conversion, and revenue – this makes them invaluable when you need marketing that actually drives growth.

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